Leonard Sipes.Com

Public Relations-Media Relations-Emergency Management

Internet and Public Policy

Social Media and Stress in Communications

Http://LeonardSipes.Com I wrote “Stress and Public Relations” last week and received comments and questions via e-mail, LinkedIn and Twitter. Most debated the reasons for stress in communications but several suggested that social media was a contributing factor. The original article…

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The Solution to Search Engine Tracking and Privacy

Problem: Search engines, apps and just about everyone else on the web wants to track everything you do. Solution: Search engines and others can ask for volunteers to offer their data on monthly installments. Article: The process of  search engines and apps tracking…

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Two Solutions for Journalism’s Most Pressing Digital Problems

Http://leonardSipes.Com “Truth is mighty and will prevail. There is nothing the matter with this, except that it ain’t so.” Mark Twain I apologize for the audacity of suggesting that I know how to fix the media’s digital problems.  I have…

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Newspapers suck at social. Why are you different?

Http://leonardSipes.Com I recently wrote Newspapers and the internet; the lessons we share. The first and second articles were based on The Story So Far, What We Know About the Business of Digital Journalism from the Columbia Journalism School which may be (and probably…

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Internet privacy–the debate that won’t go away

Http://LeonardSipes.Com (social media and PR for government, associations and nonprofits). See summary of Pew Internet research on privacy and related media coverage regarding new legislation below. Article: If you listen to Leo Laport’s TWIT network (http://twit.tv/) you will find the…

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Using Social Media to Predict Future Behavior

Http://LeonardSipes.Com It’s rather obvious that web and social sites are a journey into the soul of a person or organization. Website appearance and the quality of content makes a statement which scares the dickens out of all of us who…

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Twenty-five percent dominate the internet. The Quality Web.

Http://LeonardSipes.Com (Note that I write about the internet and PR experiences of government, associations and nonprofits). Pew states that 65 percent of Americans are involved in social media but what do we mean by “involved?” The research below from Pew…

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Newspapers and the internet; the lessons we share

Http://leonardSipes.Com The Story So Far, What We Know About the Business of Digital Journalism from the Columbia Journalism School may be the most insightful social media document of all time. The essence is the media’s attempt to master internet and…

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State election websites measured as to effectiveness

Http://LeonardSipes.Com The research below from the Pew Center on the States measured every election website in the country as to services provided and the ability of people to locate the site. If one wonders how government websites are progressing, this…

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Describe your sex life with a movie title. The multiple uses of social media.

Http://LeonardSipes.Com Question: Is it time to admit that social media has multiple definitions and uses? Assertion: There are two types of organizations using social media; those who simply push information out and those who depend on people  interacting to survive….

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