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The Best Video on Social Media

LeonardSipes.Com See the link below from YouTube regarding a wonderful video on social media. If you have to explain or justify the concept to others, this will do it. See http://www.youtube.com/watch?v=lFZ0z5Fm-Ng Also see the link to Common Craft videos on the right side of…

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Blog Social Media

Are blogs dying? Nope, But they can be pain

LeonardSipes.Com Summary: If we want responsible subject level experts to blog, we have to make the results more rewarding. There is a new discussion as to whether or not blogs are dying from Media Post’s “Social Media Insider” written by…

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Marketing Social Media

Government and Social Media–Creating Meaningful Experiences

By Leonard Sipes We are witnessing a fundamental shift in how people communicate. There are few times in world history where that happens and we are witnessing major change right now. For centuries, we traded information about concepts, products and…

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Media Relations Public Relations Social Media

Resources for Government Media Relations

Resources for Government Media Relations https://www.leonardsipes.com This list was created for a government and the media course at a state university with an emphasis on crime. It represents an array of material available via the internet and scholarly resources. It…

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Len’s Rules for Successful Government Media Relations

https://www.leonardsipes.com Rules for Successful Government Media Relations State University Media Relations Course Outline Gentlereaders: What follows is an outline for a course on media relations I taught at a state university . Best, Leonard Sipes Please Understand This is the…

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Marketing Social Media

Social Media Marketing—What You Need to Know

By Leonard Sipes https://www.leonardsipes.com/ The purpose of the series is to explain social media and to attempt to “cut through the clutter” and offer an understanding of social media and effective methods to employ. We were one of the first…

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