Leonard Sipes.Com

Public Relations-Media Relations-Emergency Management

Month: April 2011

Public Relations

Using employee names on websites

Http://LeonardSipes.Com Regular readers know I belong to an e-mail exchange with government webmasters and public affairs people throughout the country. The question asked was whether or not to use employee names on websites for the products they create? The writer…

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Marketing Nonprofits/Associations SEO Social Media

Marketing Associations and Nonprofits–Looking into their Eyes

This article is from my other website (still in development)  where I tell stories of people’s lives. See . Note: MyLifeAudio.Com will always work within the budgets of associations and nonprofits. In some cases, we will provide services at cost. Http://LeonardSipes.Com I…

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Marketing Nonprofits/Associations Public Relations Social Media

Stumbling Through Social Media Planning for Government and Nonprofits

Http://LeonardSipes.Com I  presented at a conference last year and I stated that social media planning  for governments and nonprofits had its limits. The term “plan” (in the way the advertising community uses it) may not apply to our circumstances.  I suggested…

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Public Relations

Photos and Clipart for your Website: Pay or get it Free?

LeonardSipes.Com Paying for photography for your website is much simpler and cost-effective than searching endless sources for free stuff. Having said that, please see resources for free material below. There are a couple of tasks that took an unbelievable amount…

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Marketing SEO Social Media

Is Social Media Dead?

LeonardSipes.Com Two reports (sources below) came out almost on the same day; one stating that nine in ten marketers use social media and one suggesting that less than one percent of website visits come from social media. What? If social…

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Marketing Nonprofits/Associations Television video

Television and video prompts customer interaction

Http://LeonardSipes.Com The poll below from Harris Interactive suggests that television shows drive social media engagement; people interact with each other online through Facebook and websites as a result of programs they’ve watched. Governments, associations and nonprofits have the hardest time…

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