Target Smart Phone and Tablet News Consumers
Http://LeonardSipes.Com (a site for government, associations and nonprofits) Daily summaries of social media and news media related articles are offered through my Facebook page at http://www.facebook.com/LeonardSipes or via the Facebook button on this site. Thanks!!! Article: Concerned about reaching those involved in local issues? …
The Advantages of Government Social Media
Http://LeonardSipes.Com I was invited to Colorado by a federal agency as part of a group of experts in public relations and social media. Our goal was to revise a public relations manual for national training. The group leader asked me…
Measuring Success of Your Social Media and Website Efforts
Http://leonardSipes.Com “Marketing Charts” is one of my favorite places for quick explanations of social media and website development issues. For the people I work with, a common question is measuring success. The “Marketing Charts” article below addresses the issue through…
Are Web Contacts Worthless? More on the Quality Web
Http://LeonardSipes.Com There comes a time where you ask if any internet based contact is valid or worth the price of advertising. Page views increase “but” for many (i.e., newspapers, other media sites) requests don’t turn into profits because no one…
Teens, Video and Social Media–The Future of the Internet
Http://LeonardSipes.Com As someone writing about public relations and social media, I try to bring fresh perspectives to my subjects. But recent articles and research from Pew Internet and an array of other sources on teens and the internet cover the…