Leonard Sipes.Com

Public Relations-Media Relations-Emergency Management

Month: January 2013

We Don’t Understand Social Media

Http://LeonardSipes.Com and Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes Social Media Not Yet A Significant E-Commerce Traffic Driver (in Marketing Charts) states that “Only 2% of traffic to retailers during the holiday season came from social networks, per figures released by Adobe Systems. Analyzing billions of…

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Stories Make the Web a Quality Experience

From my other site at Http://MyLifeAudio.Com   Facebook Page at http://www.facebook.com/LeonardSipes Holly Finn from The Wall Street Journal writes about “Humanizing the Web” where she addresses deeper meanings from the online experience. The Internet is blazingly fast with people who run madly from…

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Easy Websites for Free Through WordPress

Http://LeonardSipes.Com and Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes I create simple websites for people and causes when time permits and I use WordPress. WordPress  is a blogging platform “but” you can easily use verbiage you create as a static front page and make a…

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Audiences and Goals When Creating Social Media. How Specific Do They Need To Be?

Http://LeonardSipes.Com and Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes I spoke to the head of a government agency a month ago about creating a social media program.  It was his firm conviction that you need to have a specific audience and goals in mind to…

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How to Host and Create Audio and Video Interviews

Http://LeonardSipes.Com and Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes Background: I speak to a variety of agencies and national organizations on social media or public relations and I usually create articles or PowerPoint’s to address their unique needs. The focus of my last agency presentationwas…

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