Leonard Sipes.Com

Public Relations-Media Relations-Emergency Management

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Business Owners Say LinkedIn Offers Them More Than Facebook, Twitter

  Http://LeonardSipes.Com and Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes Most of us within the professional world have vast limits as to time; we need to place our digital materials where they will do the most good. For many of us, that means LinkedIn. There are…

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Can Social Media Fix Mistrust of Government? Majority Feels Government Threatens Rights

Http://LeonardSipes.Com and Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes Headline: “For the first time, a majority of the public says that the federal government threatens their personal rights and freedoms.” I work for government: I work for government and have done so (except for time…

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Mobile Technology and Charitable Giving

From my other website at Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes Research from Pew on charitable giving suggests that people are ready and willing to use their socially connected tools to give to charities, especially during emergencies. As Americans become increasingly socially connected…

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Stories Make the Web a Quality Experience

From my other site at Http://MyLifeAudio.Com   Facebook Page at http://www.facebook.com/LeonardSipes Holly Finn from The Wall Street Journal writes about “Humanizing the Web” where she addresses deeper meanings from the online experience. The Internet is blazingly fast with people who run madly from…

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Easy Websites for Free Through WordPress

Http://LeonardSipes.Com and Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes I create simple websites for people and causes when time permits and I use WordPress. WordPress  is a blogging platform “but” you can easily use verbiage you create as a static front page and make a…

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Audiences and Goals When Creating Social Media. How Specific Do They Need To Be?

Http://LeonardSipes.Com and Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes I spoke to the head of a government agency a month ago about creating a social media program.  It was his firm conviction that you need to have a specific audience and goals in mind to…

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How to Host and Create Audio and Video Interviews

Http://LeonardSipes.Com and Http://MyLifeAudio.Com Facebook Page at http://www.facebook.com/LeonardSipes Background: I speak to a variety of agencies and national organizations on social media or public relations and I usually create articles or PowerPoint’s to address their unique needs. The focus of my last agency presentationwas…

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Telling a Great Story Gets Results

Http://LeonardSipes.Com Article from my other website at MyLifeAudio.Com ) I made a presentation recently at the Ronald Regan building in downtown Washington, D.C. during a conference focusing on customer service.  I and my co-presenter Tim had 30 minutes to summarize…

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Creating Great Content for Websites through Audio, Video and Blogs

Http://LeonardSipes.Com and Background: I speak to a variety of agencies and national organizations on social media or public relations and I usually create articles or PowerPoint’s to address their unique needs. The material below is content for a PowerPoint on…

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Add Media to Your Press Releases for Maximum Impact

Http://LeonardSipes.Com and I have 15 years of experience creating audio and video for the internet and attaching them to press releases. The results are gratifying. I could never figure out the reluctance of PR people who didn’t emulate the practice. Now comes…

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