Leonard Sipes.Com

Public Relations-Media Relations-Emergency Management

Month: October 2012

Hurricane Sandy-The First Major Social Media Emergency?

Http://LeonardSipes.Com Question: Will Hurricane Sandy be the first major social media emergency? Will widespread power outages and flooding force people to turn to social media for up-to-date information through portable devices? If so, how accurate will that information be? (Reuters) – Louis…

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Are Social Media Mistakes Related to Age?

Http://LeonardSipes.Com I just read “10 Examples Of Why Companies Should Just Avoid Twitter Altogether” from The Comsumerist. The article addressed people posting inappropriate tweets involving trending topics.  Additional examples of employees lacking context when posting were provided. Example: “While the rest of…

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Internet Television–the New Social Media-Blogging Platform?

Http://LeonardSipes.Com There are thousands of channels on internet television that remind me of the early days of blogging; many choices waiting for an audience to show up. I have a Roku box  and stream internet television (less than $100.00-see http://www.roku.com/ ). The better channels…

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Twenty-Five Percent of Americans Own Tablets. What does it mean for your website?

Http://LeonardSipes.Com New research from Pew: A quarter of American adults now own tablet computers, a major increase from the first measurement of tablet ownership by the Pew Research Center’s Internet & American Life Project in the late summer of 2010….

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The Goals of Social Media

Http://LeonardSipes.Com Infographic Below: Well, this is cheating a bit. I’m facilitating  a group discussion on social media for a large government agency in Washington, D.C. and this infographic (below) just came across my desk/inbox.  I want to use it during the presentation so the…

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Does Social Media Hinder Effective Communication?

Http://LeonardSipes.Com At what point does social media become a distraction? You’re going to be confused with my use of the infographic below; it shows the booming use of social media within the collegiate world.  For that demographic  (younger people) social…

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