Leonard Sipes.Com

Public Relations-Media Relations-Emergency Management

advertising

Facebook Media Relations Public Relations The Art of the Interview

Reporters Often Know More Than You Think-The Art of the Interview

Subtitles Do you want to influence the story? Then you need to talk to reporters. The journalist as digital detective (don’t blow off knowledgeable reporters). I make it a rule never to try to figure out who is talking to…

Share
Media Relations Public Relations The Art of the Interview

Can You Write the Reporter’s Story? The Art of the Interview

Subtitles Do you want to influence the story? Then you need to talk to reporters. Can you “write” the reporter’s story? When to tell a story. Changing the direction of the interview. Yes, your boss talks to the media. Success…

Share

The Art of the Interview-Your Boss Talks to Reporters Without Telling You

Subtitles Do you want to influence the story? Then you need to talk to reporters. Your boss talks to reporters without telling you. Don’t blow off knowledgeable reporters. You’re not aware of the important stuff. Your boss doesn’t know. Your…

Share

The Art of the Interview-Your Comfort Zone-How or Why Questions-Buying Yourself A Day

Subtitles Do you want to influence the story? Then you need to talk to reporters. It’s crucial to find your comfort zone. Answering “how or why” questions. Do not be intimidated into meeting unreasonable deadlines. There will be times when…

Share

The Art of the Interview-Advocates-Politics-Simplicity-Honesty

Subtitles Do you want to influence the story? Then you need to talk to reporters. You need to have basic themes in your arsenal of answers that honestly defend your position and resonate well with everyone. Here is where your…

Share

How to Handle Unexpected and Negative Media Inquiries (“O My Gawd” Interviews)

Subtitles Do you want to influence the story? Then you need to talk to reporters. All of us get media requests where we are unprepared. There is only one solution; don’t panic. Develop four or five major points to convey….

Share

The Art of the Interview-Do We Create Negative News?

Subtitles Do you want to influence the story? Then you need to talk to reporters. We often “choose” the media we obtain. If we choose to be unnecessarily combative and negative, we will get negative news in return. Management and…

Share

The Art of the Interview-Talking to Reporters

Subtitles Do you want to influence the story? Then you need to talk to reporters. Conversations with the media are often in our best interest. How you respond may depend more on the information the reporter offers to you than…

Share

Does The Media Like Your Organization?

Subtitles: Your job is to expose the media to your organization and its leadership, mission, and employees. We have no choice; we must come to come to terms with reporters. Convincing media representatives that your organization is ethical, humane, hardworking…

Share

Getting Better Media Coverage-Talking Points For “Success With The Media”

  Subtitles: Do policy makers and the public have a good understanding of issues through current news coverage? Bureaucracies and the media view each other with suspicion and dread. The lack of mutual cooperation and respect creates inadequate news. Author…

Share